当前全球报业呈特续下跌趋势,晚报数量减少,晨报前景看好,报纸地方化倾尚明显,一城二报的现象日益普遍。但与此同时,发展中国家的报业却欣欣向荣,中国日报的发展前景在今后五至十年内仍然看好。我国日报的都市化、地方化、杂志化、国际化倾向明显。 At present, the global newspaper industry is characterized by a continuous downward trend, the number of evening news is reduced, the outlook of the morning paper is promising, the localization of newspapers is obvious, and the phenomenon of “one city, two newspapers” is increasingly widespread. At the same time, however, the newspapers in developing countries are thriving. The development prospects of China Daily are still promising in the next five to 10 years. Urbanization, localization, magazineization and internationalization of our daily newspapers are obvious.