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努力建设全国区域性一流新型主流媒体扬州广播电视传媒集团作为扬州地区的主流媒体,旗下拥有新闻、城市、生活、江都、邗江等5个电视频道,新闻、交通、音乐、健康生活、江都等5个广播频率,2个数字电视频道,1份广播电视报,2个网站,纵贯城乡的移动公交电视,占据城市商业中心的户外频道,粉丝量逾百万的微信公号矩阵,集信息发布、便民服务、电子商务政务于一体的移动客户端“扬帆”手机频道。通过多平台、多终端的建设,基本形成了宣传网络的全覆盖和内容生产、广告经营、产业发展一体化运营的事业产业发展新格局。
Efforts to Build First-class, New-style, Mainstream Media in China As the mainstream media in Yangzhou, Yangzhou Radio, Film and Television Group owns 5 TV channels including news, city, life, Jiangdu and Hejiang, news, transportation, music, healthy living, A broadcast frequency, two digital TV channels, a radio and television newspaper, two websites, mobile TV bus throughout urban and rural areas, outdoor channel occupying the city commercial center, the WeChat matrix of over a million fans, set information release , Convenience services, e-commerce in one of the mobile client “sail ” mobile channel. Through the construction of multi-platforms and multi-terminals, a new pattern of the development of the cause industry has been formed, covering the entire coverage of the advertising network and the integrated operation of content production, advertisement management and industrial development.