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书写工具极不发达的春秋时期,口语传播活动频繁,游说之风盛行,儒家口传理念逐步形成。儒家的口语传播理念的核心是其说服学思想,即通过伦理的规范确定、内醒反思来达到维系人际等级关系、调和社会矛盾、巩固社会秩序的目的。儒家的口传理念在理论上、实践上和方法上都对建设社会主义核心价值体系建设具有借鉴意义,社会主义公民道德建设的各个环节都汲取了儒家口传理念的精华。认真借鉴吸收这些彰显先哲的丰富思想和核心价值观,能够更好地构建社会主义核心价值体系,引领社会思潮。
During the Spring and Autumn Period when writing instruments were extremely underdeveloped, oral communication activities were frequent, the style of lobbying prevailed, and Confucianism was gradually formed. The core of the Confucian concept of oral communication is its persuasion theory, that is, through ethical standardization and reflection within the family to achieve the purpose of maintaining interpersonal hierarchy, reconciling social conflicts and consolidating social order. The concept of Confucian oral tradition has reference value to the construction of socialist core value system both theoretically, practically and methodologically, and the essence of Confucian oral tradition has been drawn from all aspects of socialist citizen moral construction. To conscientiously learn from these abundant ideological and core values that demonstrate the philosopher's sentiments, we can better construct the socialist core value system and lead the social ideological trend.