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随着电子商务系统在企业中的应用,越来越多的企业开始构建和使用电子商务系统,因此评价电子商务企业的绩效就显得越来越迫切。本文分别就电子商务企业的评价主体与客体、评价理论依据、评价基本假设、评价方法和指标体系、评价的难点进行分析,以便对电子商务企业的绩效进行科学有效的评价。
With the application of e-commerce system in enterprises, more and more enterprises begin to construct and use e-commerce systems. Therefore, it is urgent to evaluate the performance of e-commerce enterprises. This paper analyzes the evaluation subject and object, the evaluation theory basis, the evaluation basic assumption, the evaluation method and the index system, the difficulty of the evaluation of the e-commerce enterprise in order to evaluate the performance of the e-commerce enterprise scientifically and effectively.