“第四媒体”网络发展迅猛,网络舆论参与社会生活,与纸质媒体联袂影响公众对特定事件的感知,通过异质媒介的协作互动,公众议题呈现出双向流动和互相影响的趋势。文章以“躲猫猫”事件为个案,依托媒介间议程设置理论,综合媒介间议程互动的特点,对“躲猫猫”事件中纸质媒体与网络媒体的议程互动作初步探讨。 With the rapid development of “Fourth Media” network, the public opinion on the Internet has participated in social life and affected the public’s perception of specific events jointly with the paper media. Through the cooperation and interaction of heterogeneous media, the public topics show a tendency of two-way flow and mutual influence. Based on the case of “hide and seek” and based on the inter-media agenda setting theory and the interactive characteristics of the agenda among the media, the article explores the interaction between paper media and online media in the “hide and seek” event .