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分析了绿色物流的主要构成要素,研究了考虑风险态度的政府引导企业实施绿色物流的激励机制,通过建立风险厌恶条件下的委托代理模型,分析了企业承担风险和补偿系数的影响因素。
The main components of green logistics are analyzed. The government which guides the attitude of risk is studied to guide the enterprises to implement the incentive mechanism of green logistics. By establishing the principal-agent model under risk aversion, the influencing factors of risk and compensation coefficient are analyzed.