论文部分内容阅读
包装设计是艺术设计专业教学的一门重要课程,与市场联系十分密切。本文对南疆地区特产商品的包装设计进行探究,并将其方式方法应用于高校艺术设计专业包装设计课程的改革。其方法从探索南疆地域文化性和民族性的设计元素开始,营造出具有地方特征和意义的红枣包装。通过包装设计课程项目化的实践练习,使学生深入探索红枣特点、南疆地域性和少数民族的民族性等设计元素,了解社会对于南疆地区特产商品包装的需求,最终运用到包装设计之中。
Packaging design is an important course in art design and teaching, which is very close to the market. This article explores the packaging design of specialty products in southern Xinjiang and applies the methods and methods to the reform of package design course of art design specialty in colleges and universities. The method begins with the exploration of the cultural and ethnic design elements of the southern region of Xinjiang to create a jujube package with local characteristics and significance. Through the package design course project practice, students can explore the characteristics of jujube, the regional characteristics of South Xinjiang and the nationality of ethnic minorities and other design elements to understand the social demand for specialty products in southern Xinjiang packaging, and ultimately applied to the packaging design .