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分销２０年：分销渠道作为企业营销的战略资源越来越显现其重大价值，渠道已成为继价格环节后又一个竞争的主战场。通路争夺刺刀见红———九大模式争锋变数丛生的中国通路进化：渠道管理２０年———从分销机构到服务机构的模式演进渠道管理：两大流派较短长分销新战略：将总公司、分公司和商业客户都纳入到产品的供应方，共享为消费者提供的更好的服务资源，使消费者成为最终服务对象。突破最后一公里———结盟渠道商实现新供销一体实施是实施者的通行证———营销战略的量化管理借力打力以寡搏众———如何借助分销商管理重点零售客户通路信用：“不赊销是等死，赊销是找死”，对零售信用额的管理已经成为企业急需加强的管理环节。并非只与财务有关———分销商对零售商的信用额控制库存控制在企业战略联盟的必然趋势下，如何将企业的控制触角延伸到上下游的供应渠道和分销渠道，已经成为制造商和分销商实现共赢的新的课题。库存不再疼痛———ＶＭＩ如何整编供应链中的库存管理权融合实现共赢———与制造商互动的分销商库存控制策略Ｅ分销：分销渠道管理能力的瓶颈是缺乏高效信息系统的支持，新时期的企业战略———供应链管理，更需要反应迅速的信息系统支撑。碾碎信息瓶颈———如何构建分销渠?
Distribution 20 years: Distribution channels as strategic resources for corporate marketing more and more show their significant value, the channel has become the main battlefield after another competition after the price link. Channel competition bayonet see the red --- nine models competing variable clustered China path evolution: channel management 20 years --- from distribution to service agencies mode evolution channel management: two genres shorter distribution new strategy: total Companies, branches, and commercial customers are all integrated into the product’s supply chain to share better service resources for consumers and to make consumers the ultimate service. Breakthrough last mile --- alliance channels to achieve the implementation of a new supply and marketing is the implementation of the implementation of the permit - the quantitative management of marketing strategies by leveraging the power of the crowd --- how to rely on distributors to manage key retail customer access Credit: “Do not credit is waiting to die, credit is looking for death,” the management of retail credit has become an urgent need for enterprises to strengthen management. Not just financially - Distributor credit control of retailers Inventory control In the inevitable trend of strategic alliances, how to extend the control of enterprises to upstream and downstream supply channels and distribution channels, has become a manufacturer and Distributors achieve a win-win new topic. Inventory no longer pains --- How VMI reorganizes inventory management rights in the supply chain to achieve a win-win situation - Distributor inventory control strategy that interacts with manufacturers E-distribution: Bottleneck in distribution channel management capabilities is lack of efficient information system support In the new era of corporate strategy --- supply chain management, but also the need for rapid response information system support. Milling information bottleneck --- How to build distribution channels?