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一过去,在写作中人们普遍认为,形象思维主要运用于文学创作之中,通过形象来感染读者;而一般文章(包括应用文)的写作则运用抽象思维。因此,对应用文语言的要求是准确、简朴,同时在应用文的表达方式上也限制不用描写和抒情,不用夸张、拟人等修辞手法。这种看法长期以来出现在应用写作的教科书中,这就给人们造成一种错觉,似乎应用文写作没有也不应有形象思维。
In the past, people generally believed that in writing, image thinking was mainly used in literary creation, infecting readers through images, while general writing (including applied texts) used abstract thinking. Therefore, the requirements for the application language are accurate and simple. At the same time, the expression of the application language is also restricted from description and lyrical expression, and does not require exaggeration or personification. This view has long appeared in the textbook of applied writing, which gives people an illusion that there should be no visual thinking in applied writing.