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市场篇预言一:HMV、TOWER进中国中国已经进WTO大家庭,音像制品业自然也会有大动作。2002年,HMV、TOWER等等海外超大规模的音像制品连锁店将进入中国,歌迷基本上可以实现想买什么唱片就能买到什么唱片的愿望,不必再像以前那样,走进音像店,自己想要的唱片一张都看不到,而自己不想要的唱片却堆满货架。预言二:10元搞定正版“超级男孩”入世后中国唱片市场将成为世界各大唱片巨头的争夺目标,在这样的前提下,大家都想在这片市场上尽量扩大自己的份额。于是,低价战略成为唱片商们的必用招数,为了和同行竞争,也为了
Market articles predicted a: HMV, TOWER into China China has entered the WTO big family, audio-video products will naturally have a big move. In 2002, HMV, TOWER and so overseas large-scale audio-visual products chain will enter China, the fans basically can buy what you want to buy a record what the desire to record, not as before, into the audio-visual shop, I want to The records do not want to see one, but they do not want the record is full of shelves. Prophecy 2: 10 yuan to get Genuine “Super Boy” After the accession to the WTO, China’s record market will become the world’s major record giant competition targets, in such a premise, we all want to maximize their share in this market. As a result, low-cost strategy has become a necessary tactic for record companies, in order to compete with peers, but also for