在广播电视传播中,主持人在节目中应是传媒制作活动的最后一环,是传播理念的最终呈现者;他(她)代表节目集体,不仅决定着传播活动的存在和发展,而且决定着信息内容的质量和数量、流量和流向,还决定对社会产生的作用和影响。然而今天,大众传播语境日趋呈现多元样态,社会宽容度逐渐提升,电视娱乐节目的内容及形式在不断丰富,我们看到,可以在镜头前“说话”的人似乎越来越多,除主持人外,嘉宾、现场观众、参赛选手,以及现在“如日中天”的嘉宾评委,都在滔滔而不绝。尤其 In radio and television broadcasting, the host should be the last link in the media production activities and the final presentation of the communication ideas. He or she represents the program collective, which not only determines the existence and development of communication activities, but also determines The quality and quantity of information content, its flow and direction also determine the impact and impact on society. Today, however, the context of mass media is becoming more and more diversified and the social tolerance is gradually increasing. The contents and forms of television and entertainment programs are constantly being enriched. We see that more and more people can speak in front of the camera , In addition to the host, guests, spectators, contestants, and now “day of the sun ” guest judges, are surging and never. especially