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报纸主要是传播新闻信息。新闻以时效、新鲜、显著、接近有用、趣味等特性满足读者的普遍需要,从而获得它的宣传价值和实用价值。如果以这样一些尺度来衡量我们现时各报的新闻信息,就会发现它还存在着一定的差距。 一、我们的新闻信息尚不能满足社会主义市场经济的需要。我国正由传统的计划经济向社会主义市场经济过渡,市场经济正在培育发展中,许多方面还不完善。报纸在传递新闻信息上,也远远不适应社会主义市场经济的需要。表现在比如:经济新闻,往往宣传生产多,流通少,经验多,信息少;每当中心工作一来,宣传上“一窝蜂”,接二连三地报道同一件事,而内容毫无新意;还有哪种以介绍经验、做法为主的报道方式,实在不
Newspapers mainly spread news information. News with time, fresh, significant, close to useful, interesting and other characteristics to meet the reader’s general needs, so as to obtain its promotional value and practical value. If the news information of the various newspapers in our country is weighed against such criteria, we will find that there is still a certain gap between them. First, our news and information can not yet meet the needs of a socialist market economy. China is moving from a traditional planned economy to a socialist market economy. Market economy is undergoing development and many aspects are still not perfect. Newspapers are far from meeting the needs of the socialist market economy in transmitting news and information. In economic news, for example, it often propagandizes more production, less circulation, more experience and less information. Whenever the center is working, the publicity is “swarming” and the same thing is reported one after another without content; It is really not the way to introduce the experiences and practices