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力士香皂在中国可以说是根深蒂固。早在上世纪二三十年代,上海的大明星胡蝶就曾是其品牌代言人。 1986年,力士香皂再次进入中国,影响力也是非同一般。据说上世纪80年代,中国最为流行的两句广告语之一就是“我只用力士”——娜塔莎·金斯基一边用诱人的眼神看着荧屏前的观众,一边令人心乱神迷地说着这句广告语。
Lux soap in China can be said to be deeply rooted. As early as the 1920s and 1930s, Shanghai’s star Hu Die was once its brand ambassador. In 1986, Lux soap once again entered China, the influence is extraordinary. It is said that one of the two most popular slogans in China in the 1980s was “I only use the strength” - while Natasha Kinski looked at the audience in front of the screen with attractive eyes, Saying this phrase slogan.