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近年以来,红色旅游,红色歌曲以及红色电影等红色主题的表现形势与文化概念正在兴起,以红色为特征,艺术为载体的红色艺术则逐渐突显出其自身独特的效果与魅力。红色文化关乎着我党的传承与发展,在高校的党建育人之中进行融入,能够更好地帮助大学生树立人生观,价值观以及世界观。将红色文化作为媒介融入到高校的党建育人工作中,这是一个值得探索,研究并发展的新型的传播方法。
In recent years, the performance and cultural concepts of the red theme such as red tourism, red songs and red movies are on the rise. The red art characterized by red and art as its carrier gradually highlights its unique effect and charm. The red culture is related to the inheritance and development of our party. It can be integrated into the building of the party by educating the party in colleges and universities, which can help college students better establish their outlook on life, values and world outlook. The red culture as a medium into the party building education work in colleges and universities, which is worth exploring, research and development of new methods of communication.