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规则需要遵循,若在推导规则的过程中有问题, 则需要调整如同打牌需要牌理一样,管理好渠道也需要游戏规则。游戏规则制订得好,企业的渠道管理运作风险就低;游戏规则要是制订得不好或者没有,企业遭遇的灾难将是连锁性的:最终用户对渠道不满意,渠道会对总代不满意,总代还会对企业不满意。
Rules need to be followed, if there is a problem in the process of deriving the rules, you need to adjust the rules as the cards need to be managed, and the rules of the game are also needed to manage the channels. The rules of the game are well formulated and the risk of channel management in enterprises is low; if the rules of the game are badly formulated or not, the disasters encountered by the enterprises will be interlocked: the end users are not satisfied with the channels, the channels will be dissatisfied with the total generation, The total generation will be dissatisfied with the business.