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商业地产的高风险和高利润让它像个带刺的玫瑰,从“兴奋”到“扎手”或许只在一线间。对开发住宅地产模式已然驾轻就熟的开发商来说,如何成功转型开发商业地产成为极大的考验。中国商业地产联盟秘书长王永平认为,拐点期的来临,企业必然会感受阵痛,短期向难,但是,从长期看,经过洗牌之后,挤出泡沫,行业向好,逐渐步入专业化、规范化、国际化之路。从另一个角度看,失败的商业地产是楼市毒药,一方面使投资者面临投资回收无望的境地,另一方面,也让开发企业名誉扫地。曾经在北京卖出近20万元/平方米价格的中关村科贸中心成了美好回忆,
The high risk and high profits of commercial real estate make it like a barbed rose, from “excited ” to “hand ” may be only in the first line. How to successfully transform and develop commercial real estate is a great test for developers who are already familiar with developing residential real estate models. Wang Yongping, secretary-general of China Commercial Real Estate Alliance, believes that when the inflection point comes, enterprises will inevitably feel pains and difficulties in the short run. However, in the long run, after the reshuffle, the industry is getting better and more specialized and more standardized , The road to internationalization. From another perspective, the failure of commercial real estate is the property market poison, on the one hand investors are facing the prospect of investment recovery hopeless, on the other hand, but also to the reputation of the developer. Zhongguancun Electronics Center, which once sold nearly 200,000 yuan / square meter in Beijing, became a beautiful memory.