在体验经济时代的背景下,视觉导向设计已从单向的引导式阅读变为双向互动式信息沟通。文章就人与视觉导向系统中人、信息、行为、环境四个要素展开论述,并分析了人与视觉导向系统的三种体验层次,希望能为视觉导向系统最终达到到有效的沟通带来新的思考。 In the context of experiential economy, visual-oriented design has changed from one-way guided reading to two-way interactive messaging. This paper discusses the four elements of human, information, behavior and environment in the system of human and visual guidance, and analyzes the three levels of experience of human-vision-oriented system. It hopes to bring new benefits to the visual guidance system through effective communication Thinking.