旅游景区双语标牌是沟通中外文化的重要桥梁。合格的双语标牌不仅能够向中外游客传递直接正确的信息,而且能够给人以美的享受。本文举例说明若干泰山景区标牌误译现象,分析当今我国景区外宣方面出现的问题,进而从译者翻译功底、工作态度、文化修养等层面提出尝试性的改进办法。 Bilingual signs in tourist attractions are an important bridge to communicate Chinese and foreign cultures. Qualified bilingual signage not only can convey direct and correct information to Chinese and foreign tourists, but also can give people the beautiful enjoyment. This paper gives an example to illustrate some mistakes in the translation of Tarzan scenic spot signs and to analyze the problems that have appeared in the outskirts propaganda in our country nowadays. In the mean time, this paper proposes tentative ways to improve the translator ’s translation skills, working attitude and cultural accomplishment.