本文以秦晓晴和文秋芳的“动机因果模型”为基础,结合信息时代多媒体的使用探讨大学英语教学中学生动机的发掘培养。从学习兴趣、自我效能和学习目标三点出发,分析多媒体教学中学生动机的激发和提高。同时简述多媒体教学尚待改进之处,指出如何充分有效地利用其提高英语教学水平依然是一大课题。 Based on the “motivation causality model” of Qin Xiaoqing and Wen Qiufang, this paper explores the cultivation of motivation of college students in college English teaching based on the use of multimedia in the information age. Starting from learning interest, self-efficacy and learning objectives, this paper analyzes the motivation and improvement of students in multimedia teaching. At the same time, the article briefly describes the improvement of multimedia teaching and points out how to make full and effective use of it to improve the teaching of English is still a major issue.