在当今这样一个全媒体的时代,报纸的信息传播方式正在受到全面的挑战。尤其是互联网的发展,不仅拥有即时性和公众的广泛参与性,而且集声、像、文字于一体,更是具有特殊的传播优势。但这并不意味着报纸就无法拓展自己的传播空间,因为平面媒体也有自己不 In an era of all-media, such as today’s media, the mode of information dissemination of newspapers is being challenged in an all-round way. In particular, the development of the Internet not only has immediacy and extensive public participation, but also integrates sound, image and text into one and has even more special advantages in communication. But this does not mean that newspapers can not expand their own space for communication, because the print media also has its own