本文通过对国内外文献资料的分析,提出成功创业的四方面因素。第一,创业者的个人特征:职业经历、创业经验、心理因素,如成就欲、行为控制、冒险性、模糊容忍度等;第二,创业项目的选定;第三,创业资金的筹集,如资金数额和资金调用;第四,创业者的经营管理能力,如财务管理、计划管理、员工管理、产品与营销管理等方面的能力。 Through analyzing the domestic and foreign documents and materials, this article puts forward four aspects of successful entrepreneurship. First, the entrepreneur’s personal characteristics: career experience, entrepreneurial experience, psychological factors, such as achievement desire, behavior control, risk-taking, fuzzy tolerance, etc .; second, venture capital project selection; third, venture capital raising, Such as the amount of funds and capital transfer; Fourth, the entrepreneur’s management capabilities, such as financial management, program management, staff management, product and marketing management capabilities.