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话题的提出:重提“新闻精品战略” 新闻是时间的艺术。当时间巨轮转动到新旧世纪交叉路口的时候,中国新闻业务领域的新气象如期而至:集团化经营、产业化运作、新闻精品战略……,预兆新闻改革崭新前景的思想曙光缕缕闪现。置此情境,一直辛勤耕耘于应用新闻学领域的刘海贵教授于1999年适时推出了《论新闻精品战略》的文章,对事关新闻媒体竞争力的新闻精品战略,从理论和实践的层面做了系统的梳理和总结。
Topic: Recall “News Excellence Strategy” News is the art of time. When the great wheels of the time turn to the junctions of the new century and the old century, the new atmosphere in the field of Chinese news business is on schedule: group management, industrialization operation and news superiority strategy ... and the twinkling of an eye the vision of a completely new prospect of reform in the news. In this situation, Professor Liu Haigui, who has been working diligently in the field of applied journalism, launched the article entitled “On News Quality Strategy” timely in 1999, and made a news quality strategy concerning the competitiveness of the news media. From the theoretical and practical aspects, The system combs and summarizes.