有人说,营销是勇敢者的使命,是英雄的战场,在那里我们可以焕发人生中所有的激情……多年前,惠普的创始人之一大卫派卡德说过:“营销的重要性远不止于仅仅将其单独留给营销部门去做。”在过去传统企业中和普通公众的意识中,营销往往被极大地误解了,经常和销售相混淆。其实销售只是营销的冰山一角。在销售之外,营销还包括了广泛的营销调研、相应产品 Some people say that marketing is a brave mission and a heroic battlefield where we can reap all the passion in our lives ... Many years ago, one of HP’s founders, David Percard, said: “The Importance of Marketing Much more than simply leaving it to the marketing department alone. ”In the past in traditional business and the general public, marketing was often largely misunderstood and often confused with sales. In fact, marketing is just the tip of the iceberg of marketing. In addition to sales, marketing also includes a wide range of marketing research, the corresponding product