(接上期)基于“观影频率间隔时间”理论的电影档期策略新思路引入生命周期理论,探寻目标影片最佳档期切入点目标影片所谓目标影片,顾名思义就是影片的制片方委托发行方与院线、影院所签订的放映合约的标的物。即,所要如期上映的影片。因此,该影片与同档期影片以及邻近档期影片的对比分析对于 (Continued) A new thinking based on the film schedule strategy based on the theory of “interval time” The introduction of life cycle theory to explore the best target of the film Entry point The target film The so-called target film, as the name suggests is the film producer commissioned by the issuer And cinemas, theaters signed by the signing of the contract object. That is, the film to be released on schedule. Therefore, the film with the same period of the film as well as the adjacent period film comparative analysis