随着社会经济的不断进步与发展,社会化媒体发展受到了越来越多人的高度关注和重视,它被广泛地运用在各个领域中,不断推进着不同领域的进步发展进程。社会化媒体与人们生活息息相关,与传统的阅读方式相比较,社会化媒体下的高校图书馆提高了学生的阅读积极性和主动性,大学生不仅仅可以满足自己的阅读需求,还可以积极参与其中,大胆创造内容,实现了高校阅读方式的多元化,本文将进一步对社会媒体下的高校图书馆阅读推广展开分析和探讨。 With the continuous progress and development of social economy, the development of social media has received more and more attention and attention. It is widely used in various fields and continuously advances the progress and development in different fields. Social media is closely related to people’s life. Compared with the traditional way of reading, the college library under the social media improves the reading enthusiasm and initiative of the students. Undergraduates can not only meet their own reading needs, but also actively participate in them. Bold to create content, to achieve the diversification of college reading methods, this article will further under the social media reading and promoting the development of university libraries were analyzed and discussed.