“创建他们的事业大概有七条指导性原则,The Container Store商店已经成为美国最成功的零售的故事。”早在1978年7月,一个1600平方英尺的商店开业将空盒子卖给客户。有些人大声嘲笑,而其他人嘲笑其储存容器中丰富和简化生活的理念。毕竟,在当时到陶瓷首饰仍然是一个巨大的趋势,人们喜欢把自己所有的东西展示的时候,这就不奇怪隐藏物品概念将不能与大多数人契合。谁又会想到商店不仅会改变人们的生活,而且成为鼓舞数以百万计的人的品牌呢? “There are about seven guiding principles in creating their business, and The Container Store has become the most successful retail story in the United States.” As early as July 1978, a 1,600-square-foot store opened to sell empty boxes to customers. Some laughed loudly, while others laughed at the idea of ​​enriching and simplifying their lives in storage containers. After all, ceramic jewelery was still a huge trend at the time, and it was not surprising that people would love to show all their things. The concept of hidden objects would not fit most people. Who would think that the store will not only change people’s lives, but also become a brand that inspires millions?