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本文分为三个部分。第一部分分析了当前高校新生图书馆入馆教育的现状;第二部分分析了微信公众平台的应用价值;第三部分从两个方面分析了如何做好图书馆微信公众平台。由上述分析上,本文认为微信公众平台在高校图书馆管理工作当中的应用可以很大程度上提高新生入馆教育的效率和效果,同时降低了教育成本,也使教育具有了天然的持续性。
This article is divided into three parts. The first part analyzes the status quo of college freshmen library admission education; the second part analyzes the application value of the WeChat public platform; the third part analyzes how to make the WeChat public platform from two aspects. From the above analysis, this paper believes that the application of WeChat public platform in university library management can greatly improve the efficiency and effectiveness of freshmen’s enrollment education, meanwhile reduce the cost of education and also make education have a natural continuity.