随着经济全球化程度的日益加深,国际贸易成为国家创收和经济发展的重要组成部分,国际商务谈判是国际贸易的重要环节,直接关系着国际经济活动能否顺利进行。但是,国际商务谈判往往会由于不同国家和民族之间的生活习惯和思想理论不同而导致一定的冲突,所以,深入认识国际商务谈判中的跨文化问题并提出相关有效的解决方案,是当前国际贸易的重点工作之一。 With the deepening of economic globalization, international trade has become an important part of the country’s revenue-generating and economic development. International business negotiations are an important part of international trade and have a direct bearing on the smooth conduct of international economic activities. However, international business negotiations often lead to certain conflicts due to different living habits and ideological theories between different countries and ethnic groups. Therefore, it is a question of the international community that in-depth understanding of cross-cultural issues in international business negotiations and putting forward relevant and effective solutions to these problems, One of the key tasks of trade.