房地产圈儿有很多值得玩味、又值得深入思考的现象——为什么全国性企业都是长江以南的,而长江以北的开发商几乎没有一家?为什么发源于不同城市的企业的开发理念差异很大?为什么有些企业家喜欢高谈阔论,而有些却刻意地保持低调?在同一个城市,都是军人出身,又都是国企领导,为什么保利的宋广菊和任志强有着迥异的处世风格?绿城和龙 There are a lot of things worth pondering about in real estate circles, which are worth pondering deeply - why all the national enterprises are south of the Yangtze River, while there is hardly any one developer to the north of the Yangtze River. Why is the development concept of enterprises originating in different cities very different? Why do some entrepreneurs like to talk wildly, while others are deliberately keeping a low profile? In the same city, both military origin, and are state-owned enterprises, why Pauli Guangguang and Ren Zhiqiang have very different style of life? Greentown and the dragon