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理论研究往往滞后于传播实践发展,这在微博传播方面同样如此。虽然2013年中国微博传播发展有所寂落,社会化传播的中心逐渐转移到微信传播领域,但是这年中国微博传播研究却依旧喧闹,其研究呈现出一些新变化:首先,随着微博研究论文数量的增多和研究质量的提高,微博在新媒体研究中的地位进一步巩固;第二,研究者在微博研究中采用大数据挖掘等研究方法,研究结论的可信度增强;第三,研究者对微博的观察角
Theoretical research often lags behind the development of communication practices, which is also true of the Weibo communication. Although the spread of the development of China’s microblogging declined somewhat in 2013, the center of socialization gradually shifted to the field of WeChat dissemination. However, the research on the propagation of weibo in this year is still noisy. Some new changes have been made in its research. First, with the development of micro The number of research papers and the improvement of the quality of research, the further strengthening of the status of Weibo in the research of new media; the second, the researchers adopt the research methods such as big data mining in the research of Weibo, the credibility of the research findings is enhanced; Third, the researchers observe the micro-Bo angle