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Abstract: The progress of human society and the continuous development of the new media, with its rich information resources and convenient communication, there is a new environment and a good opportunity for the contemporary ideological and political education. This article aims to explain how new media change the concepts of education and reform educational methods to update the content of education, new educational model, thereby strengthening the Ideological and Political Education.
Keywords: new media； universities； ideological and political education； the advantage
The new media means a letter, telephone, newspapers, radio, film, television and other "old media" or traditional media, the mass of information services rely on digital technology, Internet technology, mobile communications technology and other high-tech to the audience whohigh-tech new media. [1] Compared with traditional media, relying on high-tech new media has more advantages than traditional media in the process of information provision and dissemination of equality, fast, flexible, multilateral, interactive, virtual, anonymous and other features.[2] And all these advantages have become an important channel for college students to access and exchange information, whose attentions and interests are also been attracted by its advantages. As we all known that the new media created and provided a new environment and a good opportunity for the current ideological and political education.
In the sight of the new media, how to guide and grasp the positive role of the ideological and political education has become an important task in the ideological and political education.
Firstly, the opening of the new media and interactive advantages provide a broad platform for ideological and political education.
Compared with old media, relying on digital technology, computer network technology and mobile communication technology, new media formed a huge network system with large information capacity, rich in resources, fast speed and interactivity, wide coverage and many forms. It really created a fundamental leap forward and has more advantages than ever any kind of communication technologies and communication tools. Ideological and political education can make full use of new media’ advantages to disseminate information, access to information, interaction and sharing education resources with public. Otherwise they can try their best to build a broad public opinion places, providing a good, free and tolerant atmosphere for public to express their opinions; Ideological and political education can also employ the large and rich resources of new media, and absorb all the outstanding achievements of human civilization, inheritance and innovation; With the full use of new media on a large scale, the initiative quickly spread to the right ideas, theories and policies, instead of by the system because of institutional and other constraints of the cumbersome procedures, work places and objects. The ways of education access to information and dissemination have achieved breakthrough improvement, which provides new, unprecedented and broad ideological and political education theory and practice platform.
Secondly, new media’ flexibility and quickness advantage can enrich ideological and political education.
The traditional ideological and political education way is the following several kinds: universities usually carry out ideological and political education mostly through classroom teaching, supporting lectures, meetings, social practice, graphic publicity. All these teaching ways going through the motions and with boring content, which has rigid form caused students to accept it very difficult and lead students to become involved the education natural effect very hard. In the era of new media, mobile phone text messages, blog, online forum are increasingly becoming new carriers of ideological and political education and begin to demonstrate its unique advantages for its flexible and efficient. The new media can be more convenient and efficient to spread more personalized information in the shortest possible time by the way of text, language, pictures or mutual exchange educational content quickly passed to the public.
Students and public can receive education through SMS, Internet and other new media in any place, any time to obtain the required knowledge and educating through new media instead of the traditional way to be educated in a specified time and specified place, which have greatly improved disseminate efficiency. Through new media so that the ideological and political education teachers can master the latest and most comprehensive information to understand the current status in real time and can also quickly tracking the discipline of cutting-edge dynamic, which will prompting them to integrate the school's actual situation of ideological and political education and to enrich the ideological and political education means.[3]Meanwhile could help researchers expand the path improve the efficiency of the ideological and political education. I think students or public’ learning also achieved entertaining effects.
Thirdly, due to new media polygon and fairness the degree of trust between subject and object of ideological and political education has greatly increased. Ideological and political education areas, education, subject and object is to reflect the important of the educators and educated. Reflected in the ideological and political education, the important part is the relationship between teachers and students. Trust between teachers and students have been the key to influence and restrict the effectiveness and quality of ideological and political education. Due to the teachers and students are stand in the opposite position and the inherent individual protection of personal privacy and ideological activities, students are generally reluctant to speak the truth to the teachers, which is a more common phenomenon in current society and hinder emotional education in the ideological political education. The current ideological and political education combined with new media and virtual communicate ways with these two-way communication eliminate students' mental alert and estrangement. And enhance the trust between subject and object of ideological and political education to achieve good teaching results. New media are digesting the traditional media, countries send information to each other by the fax show a different class culture, different cultures, different geographical and cultural coexistence so that students expect freedom, equality, interaction and open expression. Communication and ways of thinking become possible to greatly expand their spiritual need and spiritual freedom which lead them to grasp the text, sound and video, voice.
With the popularity of Internet technology, intelligent mobile applications, university students’ communication ways has also undergone great changes compared to past years. [4]With the help of QQ microblogging, net new media, students feel more relaxed and convenient interpersonal and they expected more freedom in problem-solving. For example students can quickly and timely update their status, understand social dynamics and access to relevant knowledge, express their true thoughts without worrying about their teachers criticism by mobile media. They will be happy to learn knowledge by themselves without having to stick to the teacher questions. On the Internet due to the use of anonymous not only provide protection to personal privacy and freedom of expression but also contribute to a better exchange of ideas and passing emotions. Internet has become network component where students express their own ideas and pour out the ideal choice in virtual life, college students has increased in the daily life because of internet become a pure land compare to their intense study and life. They hope to fully express their own ideas and wishes, and to have a equal dialogue to resolve the problems they encountered through online exchange for others’ respect and look forward to working with others especially teachers and school administrators.[5]Teachers can make use of the Internet on an equal footing with students to keep abreast of the dynamic life of the students, provide a platform to understand the students' real thoughts for the day-to-day ideological and political education through communication to strengthen the positive guidance, enhance trust and satisfaction, which also can take a clear stand that what is good and bad, what is right and wrong in the construction of socialist core value system, enhance the college students’ access to information ability, judgment and cognitive abilities. [6] Fourthly,ideological and political education in the new media recommendations and advantages.
A. Correct understanding of new media’ advantages and it’s change of education, firmly grasp ideological and political education law. Considering the new media technology’s status that ideological and political work must adhere to the principle of the moral education: “sparse-based, supplemented in order to block and combine guidance”. We should constantly sum up experience for our own use and enrich equitable education manner to teach people. [7]In order to achieve the purpose of ideological and political education we should try to improve the students' interests. The emphasis is no longer unilaterally control the students’ thinking, changing our educational ideas is necessary. The best way is to communicate with students equally and improve students’ satisfaction, established a sense of belonging and trust between each other, which will improve the effect and the level of ideological and political education.
B. In order to ensure the smooth progress of ideological and political education we should have a correct understanding of the advantages of the new media and education reform method.
On one hand through the popularity of new media so that the ideological and political education teachers can master the latest and most comprehensive information to understand the current status in real time and can also quickly tracking the discipline of cutting-edge dynamic, which will prompting them to integrate the school's actual situation of ideological and political education and expand the education path. On the other hand, new media has changed the tradition teaching mode which stimulate students' interest and initiative so that students accept the ideological and political education is no longer rigidly stick traditional education in the classroom, newspapers and textbooks are no longer subject to the restrictions of time and space. Thus new media greatly expands the space of ideological and political education work.
C. We should have a correct understanding of the new media’ advantages to update the education content and improve college students' ideological and political education level.
Therefore, the new conditions require teachers to study the curriculum and teaching plan earnestly and learn the application of new media technology. For training students, teachers should update education content constantly combine with the actual condition of the school. To take a variety of teaching methods combining the form of reasonable wealth of teaching resources to stimulate students 'interest and enthusiasm; Unless teachers pay attention to students’ QQ, microblogging and really understand their true dynamic and ideas timely in daily life students satisfaction and trust with teachers will be improved. Meanwhile, ideological and political education carried out smoothly. D. The correct use of new media and the advantages of the innovation education mode ensure the ideological and political education work deeply.
The rapidly development of new media promote the pace of innovative education especially in ideological and political education models which become more convenient and efficient to spread more personalized information in the shortest possible time by the way of text, language, pictures or mutual exchange educational content quickly passed to the public.
Therefore, the new ideological and political education models are no longer stick to the classroom stereotyped preaching to the old traditional education influence. Nowadays everyone could obtain the required knowledge and education at any one place and any time through mobile phone text messages, blogs, microblogging and others, which have greatly improved the efficiency of the spread of the ideological and political education and ensure a comprehensive and in-depth of the ideological and political education work.
References:
[1]LiaoXiangzhong.What is the new media [J]. Modern communication : 2008(05):121-125
[2]Zhouqian,Lili.New media for graduate students ideological and political education teaching bring challenges and countermeasures[J].Nanyang normal college journals:Social science edition, 2011(02):103-112
[3]WangMingzhu,NiHan.On new media in college students’ ideological and political education of the advantage [J]. Education front:Network wealth,2010(10):15-16
[4]Yangjing. New media age" life of college students' values I saw [J]. Inner Mongolia journal of TV university:2008(06):25-26
[5]XiaoXuebin,Zhuli. New media to college students’ ideological and political education to influence and deal with it[J].Thought education research;2009(07):18-19
[6]LiuXiaoyu. In face of the new age of the media's ideological and poli tical education strategy [J]. Higher agricultural education: 2004(08).
[7]JiangEnlai. New media environment of college students' ideological and political education[J].University theory front:Ideological and political education research,2009(06):54-56
Keywords: new media； universities； ideological and political education； the advantage
The new media means a letter, telephone, newspapers, radio, film, television and other "old media" or traditional media, the mass of information services rely on digital technology, Internet technology, mobile communications technology and other high-tech to the audience whohigh-tech new media. [1] Compared with traditional media, relying on high-tech new media has more advantages than traditional media in the process of information provision and dissemination of equality, fast, flexible, multilateral, interactive, virtual, anonymous and other features.[2] And all these advantages have become an important channel for college students to access and exchange information, whose attentions and interests are also been attracted by its advantages. As we all known that the new media created and provided a new environment and a good opportunity for the current ideological and political education.
In the sight of the new media, how to guide and grasp the positive role of the ideological and political education has become an important task in the ideological and political education.
Firstly, the opening of the new media and interactive advantages provide a broad platform for ideological and political education.
Compared with old media, relying on digital technology, computer network technology and mobile communication technology, new media formed a huge network system with large information capacity, rich in resources, fast speed and interactivity, wide coverage and many forms. It really created a fundamental leap forward and has more advantages than ever any kind of communication technologies and communication tools. Ideological and political education can make full use of new media’ advantages to disseminate information, access to information, interaction and sharing education resources with public. Otherwise they can try their best to build a broad public opinion places, providing a good, free and tolerant atmosphere for public to express their opinions; Ideological and political education can also employ the large and rich resources of new media, and absorb all the outstanding achievements of human civilization, inheritance and innovation; With the full use of new media on a large scale, the initiative quickly spread to the right ideas, theories and policies, instead of by the system because of institutional and other constraints of the cumbersome procedures, work places and objects. The ways of education access to information and dissemination have achieved breakthrough improvement, which provides new, unprecedented and broad ideological and political education theory and practice platform.
Secondly, new media’ flexibility and quickness advantage can enrich ideological and political education.
The traditional ideological and political education way is the following several kinds: universities usually carry out ideological and political education mostly through classroom teaching, supporting lectures, meetings, social practice, graphic publicity. All these teaching ways going through the motions and with boring content, which has rigid form caused students to accept it very difficult and lead students to become involved the education natural effect very hard. In the era of new media, mobile phone text messages, blog, online forum are increasingly becoming new carriers of ideological and political education and begin to demonstrate its unique advantages for its flexible and efficient. The new media can be more convenient and efficient to spread more personalized information in the shortest possible time by the way of text, language, pictures or mutual exchange educational content quickly passed to the public.
Students and public can receive education through SMS, Internet and other new media in any place, any time to obtain the required knowledge and educating through new media instead of the traditional way to be educated in a specified time and specified place, which have greatly improved disseminate efficiency. Through new media so that the ideological and political education teachers can master the latest and most comprehensive information to understand the current status in real time and can also quickly tracking the discipline of cutting-edge dynamic, which will prompting them to integrate the school's actual situation of ideological and political education and to enrich the ideological and political education means.[3]Meanwhile could help researchers expand the path improve the efficiency of the ideological and political education. I think students or public’ learning also achieved entertaining effects.
Thirdly, due to new media polygon and fairness the degree of trust between subject and object of ideological and political education has greatly increased. Ideological and political education areas, education, subject and object is to reflect the important of the educators and educated. Reflected in the ideological and political education, the important part is the relationship between teachers and students. Trust between teachers and students have been the key to influence and restrict the effectiveness and quality of ideological and political education. Due to the teachers and students are stand in the opposite position and the inherent individual protection of personal privacy and ideological activities, students are generally reluctant to speak the truth to the teachers, which is a more common phenomenon in current society and hinder emotional education in the ideological political education. The current ideological and political education combined with new media and virtual communicate ways with these two-way communication eliminate students' mental alert and estrangement. And enhance the trust between subject and object of ideological and political education to achieve good teaching results. New media are digesting the traditional media, countries send information to each other by the fax show a different class culture, different cultures, different geographical and cultural coexistence so that students expect freedom, equality, interaction and open expression. Communication and ways of thinking become possible to greatly expand their spiritual need and spiritual freedom which lead them to grasp the text, sound and video, voice.
With the popularity of Internet technology, intelligent mobile applications, university students’ communication ways has also undergone great changes compared to past years. [4]With the help of QQ microblogging, net new media, students feel more relaxed and convenient interpersonal and they expected more freedom in problem-solving. For example students can quickly and timely update their status, understand social dynamics and access to relevant knowledge, express their true thoughts without worrying about their teachers criticism by mobile media. They will be happy to learn knowledge by themselves without having to stick to the teacher questions. On the Internet due to the use of anonymous not only provide protection to personal privacy and freedom of expression but also contribute to a better exchange of ideas and passing emotions. Internet has become network component where students express their own ideas and pour out the ideal choice in virtual life, college students has increased in the daily life because of internet become a pure land compare to their intense study and life. They hope to fully express their own ideas and wishes, and to have a equal dialogue to resolve the problems they encountered through online exchange for others’ respect and look forward to working with others especially teachers and school administrators.[5]Teachers can make use of the Internet on an equal footing with students to keep abreast of the dynamic life of the students, provide a platform to understand the students' real thoughts for the day-to-day ideological and political education through communication to strengthen the positive guidance, enhance trust and satisfaction, which also can take a clear stand that what is good and bad, what is right and wrong in the construction of socialist core value system, enhance the college students’ access to information ability, judgment and cognitive abilities. [6] Fourthly,ideological and political education in the new media recommendations and advantages.
A. Correct understanding of new media’ advantages and it’s change of education, firmly grasp ideological and political education law. Considering the new media technology’s status that ideological and political work must adhere to the principle of the moral education: “sparse-based, supplemented in order to block and combine guidance”. We should constantly sum up experience for our own use and enrich equitable education manner to teach people. [7]In order to achieve the purpose of ideological and political education we should try to improve the students' interests. The emphasis is no longer unilaterally control the students’ thinking, changing our educational ideas is necessary. The best way is to communicate with students equally and improve students’ satisfaction, established a sense of belonging and trust between each other, which will improve the effect and the level of ideological and political education.
B. In order to ensure the smooth progress of ideological and political education we should have a correct understanding of the advantages of the new media and education reform method.
On one hand through the popularity of new media so that the ideological and political education teachers can master the latest and most comprehensive information to understand the current status in real time and can also quickly tracking the discipline of cutting-edge dynamic, which will prompting them to integrate the school's actual situation of ideological and political education and expand the education path. On the other hand, new media has changed the tradition teaching mode which stimulate students' interest and initiative so that students accept the ideological and political education is no longer rigidly stick traditional education in the classroom, newspapers and textbooks are no longer subject to the restrictions of time and space. Thus new media greatly expands the space of ideological and political education work.
C. We should have a correct understanding of the new media’ advantages to update the education content and improve college students' ideological and political education level.
Therefore, the new conditions require teachers to study the curriculum and teaching plan earnestly and learn the application of new media technology. For training students, teachers should update education content constantly combine with the actual condition of the school. To take a variety of teaching methods combining the form of reasonable wealth of teaching resources to stimulate students 'interest and enthusiasm; Unless teachers pay attention to students’ QQ, microblogging and really understand their true dynamic and ideas timely in daily life students satisfaction and trust with teachers will be improved. Meanwhile, ideological and political education carried out smoothly. D. The correct use of new media and the advantages of the innovation education mode ensure the ideological and political education work deeply.
The rapidly development of new media promote the pace of innovative education especially in ideological and political education models which become more convenient and efficient to spread more personalized information in the shortest possible time by the way of text, language, pictures or mutual exchange educational content quickly passed to the public.
Therefore, the new ideological and political education models are no longer stick to the classroom stereotyped preaching to the old traditional education influence. Nowadays everyone could obtain the required knowledge and education at any one place and any time through mobile phone text messages, blogs, microblogging and others, which have greatly improved the efficiency of the spread of the ideological and political education and ensure a comprehensive and in-depth of the ideological and political education work.
References:
[1]LiaoXiangzhong.What is the new media [J]. Modern communication : 2008(05):121-125
[2]Zhouqian,Lili.New media for graduate students ideological and political education teaching bring challenges and countermeasures[J].Nanyang normal college journals:Social science edition, 2011(02):103-112
[3]WangMingzhu,NiHan.On new media in college students’ ideological and political education of the advantage [J]. Education front:Network wealth,2010(10):15-16
[4]Yangjing. New media age" life of college students' values I saw [J]. Inner Mongolia journal of TV university:2008(06):25-26
[5]XiaoXuebin,Zhuli. New media to college students’ ideological and political education to influence and deal with it[J].Thought education research;2009(07):18-19
[6]LiuXiaoyu. In face of the new age of the media's ideological and poli tical education strategy [J]. Higher agricultural education: 2004(08).
[7]JiangEnlai. New media environment of college students' ideological and political education[J].University theory front:Ideological and political education research,2009(06):54-56