论文部分内容阅读
近年来,报纸APP应用随着移动互联网的兴起也逐渐崭露头角。作为一个新兴的媒体,它给传统手机媒体手机报并未带来致命的取代,而是与之形成了良性的互补。在用户群、功能实现、个性化、时效互动及盈利模式上都起到了很好的优势补充。本文正是通过这些方面对地市报APP如何实现与手机报的互补进行了分析,尤其是如何在地市报中的应用情况。
In recent years, the newspaper APP application gradually emerges with the rise of the mobile Internet. As an emerging medium, it gives the traditional mobile media mobile phone newspaper did not make a fatal replacement, but with the formation of a benign complementarity. In the user base, functional realization, personalization, aging interaction and profit model has played a very good advantage of supplement. This article is through these aspects of the city newspaper APP how to achieve complementary with the mobile newspaper were analyzed, especially how to apply in the local newspaper.