论文部分内容阅读
在世界经营史上,有一段日本松下公司与荷兰菲利浦公司合作的故事。1952年7月,经过双方慎密调查后,松下与菲利浦的谈判代表坐到了谈判桌前。松下代表提出:经菲利浦公司对松下的调查结果表明,松下是经营能力极强的公司,而松下也清楚菲利浦公司的技术实力在世界上堪称一流,因此.两家公司的合作,会比菲利浦与前48家合作伙伴取得更大的利益。根据这一结论,松下代表提出松下电器应付给菲利浦4.5%的技术指导费,而松下则应取得3%的经营指导费。此一提议,使
In the history of world operations, there is a story of cooperation between Panasonic Japan and Philippe Holland. In July 1952, after careful investigation by the two sides, Panasonic and Philip’s negotiators sat down at the negotiating table. Representative Matsushita put forward: According to the results of Philip’s survey of Panasonic, Panasonic is a company with strong operating capability, and Panasonic also knows that Philip’s technical strength is world-class. Therefore, the cooperation between the two companies It will have greater benefits than Philip and the top 48 partners. According to this conclusion, Panasonic representatives proposed that Panasonic pay 4.5% of technical guidance fees to Panasonic, while Panasonic should obtain 3% of operating guidance fees. This proposal makes