印度零售业展览会规模创新高

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  2018年零售业展览会于2月22-24日在孟买会展中心举办。展会是杜塞尔多夫展览公司旗下品牌展会杜塞尔多夫零售业展览会(EuroShop)的一部分。
  今年第11届展会为期三天,共迎来6个国家的150家参展商和7579名专业买家,规模创下历史新高。展区总面积为12000平米,展出范围包括POP显示器、购物者营销、零售技术、标识和数字打印机、零售设计以及其他相关材料和设备。同期举办以“重新想象零售店铺”为主题的行业会议。


  in-store asia 2018 received an overwhelming response from the retail industry
  in-store asia 2018, the largest Retail Experience Expo and convention in the Indian subcontinent, was held between 22-24 February 2018 at Bombay Convention & Exhibition Centre, Mumbai, India. in-store asia is now the part of EuroShop by Messe Düsseldorf GmbH, a world’s leading retail fair for all investment needs in the retail sector.
  The 11th Edition was spread over 12,000 sqm showcasing products and services in POP Display, Shopper Marketing, Retail technology, Signage & Digital Printer, Retail Design, VM& Props, Lighting, Fixture, Material & Equipment. The 3 days witnessed a participation of 150 exhibitors from 6 countries attracting an all-time high of 7579 business visitors. The 2-day power packed convention focused on the theme of “Re-imagining the Store”.
  欧盟启动个人隐私保护新规 群发营销邮件或非法
  从5月28日起,欧盟将启动《一般数据保护法规》和《电子隐私保护条例》(合称“GDPR”),以保护消费者的利益。当局在某种程度上认为,消费者的个人信息被某些广告商滥用,希望通过新实施的两项新规更好地保护消费者的隐私和个人数据。
  目前,邮件营销依然是活动主办方最为有效的市场推广方式,一旦这两项新规开始实施,无论主办方是从何种渠道获得邮箱地址,主动向消费者邮箱发送营销邮件将属违法行为,除非消费者主动选择愿意接收营销邮件。
  GDPR in EU to protect consumers data
  In May 2018, the General Data Protection Regulation and the ePrivacy Regulation comes into force. This important dual update of EU online regulations, commonly referred to as GDPR, is being implemented to protect consumers. There is a feeling that consumer data is abused by advertisers and these regulations are designed to give consumers more control over their data and privacy. For event professionals, email marketing continues to be an effective marketing tool. Once GDPR is in place, it will no longer be legal to send promotional emails to anyone, regardless of how their email address was acquired, unless they specifically opt in to receiving this kind of communication.
  勵展动漫展非洲站九月首秀
  全球最大的流行文化活动主办方、励展博览集团成员公司ReedPOP正在继续将各类流行文化活动推向全球,并将于今年9月在非洲举办Comic Con动漫展非洲首秀。励展博览集团非洲公司、ReedPOP、VS Gaming三家公司将联手在南非举办该展会。今年展会将在9月14 -16日在卡拉米会展中心举办。
  Debut of Comic Con Africa
  ReedPOP, the world’s largest producer of pop culture events, is continuing to export its brand of pop-culture conventions across the globe with the debut of Comic Con Africa this September. Reed Exhibitions Africa and ReedPOP have partnered with VS Gaming to bring their first comic convention to the continent with a premiere set for South Africa. The show will take place September 14 to 16, 2018 at the Kyalami Grand prix Circuit and International Convention Center.
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