和十年前甚至几年前相比,电信业已发生了巨大的变化,最明显的就是需求结构的变化。受此影响,电信业正面临全面转型:业务和服务方面需要实现从“通信”向“信息”,从“卖功能”向“卖服务”,从“单卖”向“配餐”的转变;网络方面需要从传统的电路交换网向智能化、综合化、宽带化的综合信息网转变;机制方面需要在市场营销、组织与人力资源、产业链合作等环节实施转变。 The telecommunication industry has undergone tremendous changes compared with ten or even a few years ago, most notably the change in demand structure. Affected by this, the telecommunications industry is facing a complete transition: business and service needs to be transformed from “communication” to “information”, from “selling function” to “selling service” and from “single selling” to “catering” Aspects need to change from traditional circuit-switched networks to intelligent, integrated and broadband integrated information networks, and mechanisms need to be changed in such fields as marketing, organization and human resources, and industrial chain cooperation.