“让客户放心地选择我”是镇江联通严格遵循的服务理念。一直以来,镇江联通以严、细、实、快、认真负责的工作作风,以客户感知为中心,建立跨部门联动机制,实现‘大服务’工作体系为目标,实现客户服务的全过程渗透,做好客户服务的每一项工作,为客户排忧解难,努力做到让客户有问而来、满意而归。由关注VIP用户保有率向VIP客户价值保有及提升转变由以往只关注VIP客户保有率向VIP客户价值保有及提升转变。一方面实施聚类维系,利用精细化营销平台 “Let customers be assured that I ” is Zhenjiang Unicom strictly follow the service concept. All along, Zhenjiang Unicom to strict, detailed, real, fast, serious and responsible work style, customer perception as the center, the establishment of cross-sectoral linkage mechanism to achieve ’big service’ system as the goal, to achieve the entire process of customer service penetration, Do a good job of customer service for each job, solve problems for customers, and strive to allow customers to ask, satisfaction and return. From the concern of the retention rate of VIP users to retain and enhance the value of VIP customers from the past only concerned about the retention rate of VIP customers to maintain and enhance the value of VIP customers. On the one hand the implementation of clustering maintenance, the use of sophisticated marketing platform