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媒介素养教育是大众传媒日益发展,对人们的生活产生越来越深入影响的情况下,对现代人提出来的新的要求。在大学教育中,要特别利用有利的高校校园媒体,有针对性地开展媒介理论和实践教育;是在高校中开展媒介素养教育的一个重要途径。本文就高校媒介与媒介素养教育概况以及如何有效利用高校校园媒体的进行有效媒介素养教育作初步的阐释和探讨。
Media literacy education is the new request that the modern people puts forward under the circumstance that the mass media develops day by day and has more and more profound influence on people’s life. In university education, we should make special use of favorable college campus media to carry out media theory and practical education in a targeted manner. It is an important way to carry out media literacy education in colleges and universities. This article gives an initial explanation and discussion on the general situation of media and media literacy education in colleges and universities and how to make effective use of effective media literacy education on college campus media.