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目前,我国正在经历着前所未有的现代化进程,伴随着经济的快速增长,社会生活的方方面面都在发生日新月异的变化。在这样的时代大背景下,大学生的消费现状成为一个亟待研究和解决的问题。从某种意义上来看,大学生的消费在一定程度上可以拉动生产力的发展,带动国民经济的大幅增长。但是,我们在充分肯定大学生消费带来积极影响的同时,也不能过于忽视大学生消费现状中的一些偏差,如:不善于理财的赤字消费,靠借贷维持的超前消费,高于家庭收入水平的奢侈消费,偏信广告的盲目消费,追求虚荣的炫耀消费,以及不考虑自身实际情况、只求和别人一样的攀比消费等。因此通过对本课题的研究,全面系统地提出如何去研究大学生消费现状的成因以及怎样去解决这一消费现状存在的问题,提出更加有效的解决措施。
At present, our country is experiencing an unprecedented process of modernization. With the rapid economic growth and rapid changes in all aspects of social life, rapid changes have taken place. Under the background of such era, the consumption status of undergraduates has become a problem to be studied and solved urgently. In a certain sense, the consumption of college students can, to a certain extent, drive the development of the productive forces and bring about a substantial increase in the national economy. However, while fully affirming the positive impact of college students ’consumption, we should not overlook too much of the current state of college students’ consumption, such as deficit spending that is not good for financial management, advance consumption that is maintained by borrowing, and extravagance higher than household income Consumption, the blind consumption of partial ads, the pursuit of vanity show off consumption, and regardless of their own actual situation, just like others and other comparisons consumption. Therefore, through the study of this subject, it is proposed that how to study the causes of college students’ consumption status and how to solve the existing problems of consumption status and put forward more effective solutions.