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随着现代媒体技术的发展和人们生活水平的提高,现代体育事业与媒体产业之间的联系越来越密切,特别是体育电视节目。目前各大电视台相继推出了各种类型的体育电视节目,将体育世界中的趣事、赛事以及体育文化、体育理念向广大受众进行了宣传和普及,让广大的人们群众可以借助体育电视节目直观、及时地了解体育报道,关注体育世界。体育电视节目的出现,不仅提高了现代体育的报道水平,同时还为现代体育事业的发展建立了
With the development of modern media technology and the improvement of people’s living standard, the connection between modern sports industry and media industry is getting closer and closer, especially sports television programs. At present, all major television stations have launched various types of sports TV programs in succession. They have promoted and popularized the interesting and sports events in the sports world as well as sports culture and sports concepts to a broad audience. With the help of the visual aid of sports TV programs, Timely understanding of sports coverage, concerned about the sports world. The emergence of sports television programs has not only raised the level of modern sports coverage, but also established the development of modern sports