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“CI”是企业形象识别的国际简缩语,是包括企业经营理意识别(MI)、行为规范识别(BI)、视觉识别(VI)三位一体的企业识别系统。CI,作为一种将技术、经济、文化、艺术等知识交叉综合运用的创新活动,它从研究人的心理、生活需求与市场消费潮流入手,以占领市场与征服消费者为既定目标,它强调良好的企业形象和企业精神建设,提出产品设计的构思及其使用环境与使用方式等要素,使企业生产出的的大小产品魅力横增,令人难忘。
“CI” is an international abbreviation for corporate image recognition. It is a trinity enterprise identification system that includes business management intention identification (MI), behavioral specification identification (BI), and visual identification (VI). CI, as an innovative activity that integrates the use of knowledge in technology, economy, culture, and art, starts with the study of people’s psychology, living needs, and trends in market consumption, with the goal of occupying the market and conquering consumers. It emphasizes Good corporate image and enterprise spirit construction, product design ideas and the use of the environment and the use of other elements, so that the size of the product produced by the company increased the charm, it is unforgettable.